Cool Tool: Social Media Leaps
As social media becomes increasingly mainstream, more and more small businesses are adding activities on various social networks to their marketing mix. For those still hesitant to take the plunge, one common stumbling block is the depth of information available and the time it would take to navigate it all. This is where Social Media Leaps brings a tremendous amount of value.
The site is geared toward small businesses with limited resources and a lot of questions about social media. It’s a perfect first step for the business owner ready to get started without being bombarded with information.
Social Media Leaps is also a great point of reference for those more experienced with social media looking for a quick answer or in need of a short refresher. There is an extensive list of resources that is updated with the changes that happen frequently on the social media scene. It’s quality information, presented in digestible 5-minute instruction guides.
The site is divided into five sections, from basics about social media, to the value of listening, to building your presence, to measuring your efforts, and finally a robust tools and resources section. Overall, it’s a great resource, especially for social media beginners.
So…are you ready to take the leap into social media?
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